INTELLARETURN NEWS & MEDIA CENTER
VeriSign Names Intellareturn Competition Finalist
Finalists Announced in First-Ever Industry Contest for EPC and RFID
Application Development for Secure Data Sharing Across Global Supply Chain
NEW YORK, NY -- June 16, 2005 -- VeriSign today announced Intellareturn Corp. as a finalist in the first annual EPC Application Developers Contest. Like the innovative software and Web applications that promoted worldwide Internet growth, the contest is aimed at driving a new generation of network applications that help companies store, share, and secure RFID-generated data over the EPC Network.
The Electronic Product Code (EPC) and radio frequency identification (RFID) hold great promise for the automation of product identification within the supply chain. Just as email and the browser were key drivers for Internet usage, new applications will drive innovative uses of these technologies to enable the next-generation supply chain.
"RFID combined with Electronic Product Codes provide a granularity of data that, over time, will allow companies to completely transform their supply chains," said Byron Deeter, principal at Bessemer Venture Partners. "RFID represents a significant market opportunity for visionary enterprises, and the innovative application providers that emerge to support them."
Email was the "killer app" that drove millions of companies and consumers to get online. Today, companies are implementing RFID and EPC technologies with similar expectations for its far-reaching potential to drive customer- service efficiency. Many valuable uses of product information have been envisioned, but new applications are needed to turn such ideas into reality. Which developers will create the "killer apps" for RFID?
VeriSign created the annual EPC Application Developers Contest to answer this question and encourage the ongoing evolution of global supply chains. The contest will highlight the best emerging ideas each year that use EPC data to solve real-world business challenges.